An Introduction to a Personalised Sign

Custom signs are a given in the sign making industry – and they should be. Because how will you ever stand out if the signs you use are the same as everyone else?

Whether you’re using this signage for outdoor advertising, on a banner, on posters, or to display your business in public, the sign needs to represent your companies in a unique and individual manner.

How to Obtain Custom Signs

The Process

Typically, the first step to printing customer signage is by discovering which sign making company you want to work with.

From here, you can sit down and discuss graphics and signs with (hopefully) our designer.

This is the stage that allows for customisation.

The customisation goes beyond printing your contact details and business branding on a piece of vinyl. Instead, it focuses on creating professional signs that ensure your business stands out in a way that is professional and eye-catching.

This process doesn’t need to be affordable. We work hard to ensure the signage we print is affordable and relative to the industry standard.

What You’re Looking For

Signs that leave an impact is art.

It can make or break a business, and when exploring what is needed for customised banners, displays, outdoor use signs, and more, many aspects are up for consideration.

When colour is exclusive to your business, it helps build the perspective of the brand. Banners need to be raised in high footfall areas. Printed graphics that are fun and unafraid to stand out. The long-term investment of advertising. The search for a material that withstands the issues of outdoor signs, while still being effective and eye-catching. And searching for a range of materials suitable for indoor erection. Materials to consider: plastic, vinyl, metal, etc.

Ultimately, we’re the professionals at printing. And we’re always willing to offer our professional opinion in all the areas we feel qualified in.

The Choices

We try to keep the choices of customizable signs up to the customer.

This way you can choose the sign colour, design (within what is reasonable), materials (vinyl, plastic, paper, and whatever else we suggest as suitable), format (posters, vehicle graphics, or large format print), and placement (the signs may be for outdoor use, erected to an indoor wall, or fitted with a magnetic backing).

We also offer our experienced opinion, high-quality service, and assist managing expectations. However, we encourage creativity and imagination when it comes to your signs.

The Benefits of having Unique Signage

For many, personalised high-quality signs are an amazing way to present your brand while advertising in a reliable manner.

Most signs are custom.

However, exploring the possibilities of signage allows for inspiration space and limitless printing. By knowing your options, you’ll create something that, when printed, highlights the best bits of your company.

This will generate new customers, ensure you become recognisable in your local area, and encourage a greater public perspective of your shop or service.

The Cons of having Unique Signage

One of the few issues we have experienced with the journey of unique signage is when inspiration is lacking.

To create something one of a kind, you first need ideas.

If you don’t have those, unfortunately, the signs can come across as stale or repetitive.

Another issue with creating unique graphics and signage is that it’s limited by physicality.

While bespoke signs can bring to life the most out-there designs, for a strong quality, you need to consider whether the materials the design is being printed on will accommodate the design, whether the design also includes the back (which may interfere with those who want magnetic), and whether the design may hang on a street and be vandalised.

Once you consider how durable the sign is, the interior or exterior placement of the sign, and whether it is high enough on the wall to avoid vandalising, you can trust that once we print the sign, it will be a long-lasting investment.

Customisable Checklist

If you’re unsure what to consider, then here’s a handy checklist we suggest going over before you come to our meeting:

• Consider the materials/material you might like to use: paper may struggle in external climates, while plastic isn’t bendable enough for vehicles.
• Whether you want magnetic backing on your signs.
• Do you want a vehicle design? What type of vehicle do you want to put the signs on?
• Will you need the design to be a delivery? Have you allocated enough time for that?
• Are the signs for indoor or outdoor use?
• What colour do you want to use on your signs?
• What range of prices are you willing to accept?

Online Businesses

If you’re solely an online business, you may feel signs don’t apply to your business.

However, signs and printing can advertise your business beyond the digital realm.

Consider your target customers. As the world opens up again, will people be online as much as they were before? Or will you need to ensure you’re gaining customers across multiple avenues? If the latter is the case, explore the signage menu we have on our website.

It will allow you to explore business in a new light and convince exclusive customers to enter the store.

For the highest footfall, you’ll need to consider the location of your target audience.

Will they be on the street shopping? Should the sign be on the indoor wall of a business office? Or will you need to target them in your car?

Looking for a Sign Maker in Suffolk?

Our Experience

As mentioned, we’ve been sign makers for over 25 years. We’ve grown our humble service beyond our wildest expectations, and as such, know what we can bring to life and what may be too ambitious.

However, when it comes to creating high-quality print, we’re always up for the challenge.

Although we have a quality designer, if you have a design in mind then we’re willing to adapt it.

Message Us

Of course, these are all aspects we liaise with you on a call.

If you’re unsure where to get your signage printed, then explore Signs for You in Ipswich, Suffolk. We’re a family-run, affordable business operating for 25 years. With experience in design print, large format signs, creating unique graphics, and vehicle signs, we bring to life any unique image you’ve been dreaming of; with prices that you can accept and afford.

We offer a fast delivery service for those who may be a little further away than East Anglia, and we never shy away from tough material – think: plastic, metal, or more.

If you want to view the full menu of what we offer, click here, or just contact us from the number below.

Let’s go, we’re ready to create.

Message us at 01473 325806 and info@sfy.org.uk – alternatively, head to our website.